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Shopify E-Commerce · Global Streetwear Brand

Made in Pakistan,
shopped around the world

Visit Website
Category
Shopify Development
Client
Rastah, Pakistan
Start Date
—
Designer
Dynasty Maker
Rastah – Shopify E-Commerce Platform

Project overview

Rastah is a streetwear label and social enterprise that blends Western clothing with traditional Eastern culture and art, while supporting artisans, designers and technical workers across the subcontinent. Its customers are global, and its limited drops sell fast, so the store had to be fast, flexible and ready for buyers in any country.

We worked on Rastah’s Shopify e-commerce platform, covering UX and UI design, payment gateway integration, product management and development. The result is a bold storefront that showcases each collection’s story and makes buying a limited drop quick and easy, from Pakistan or anywhere else.

  • Bold Shopify storefront built around collection drops
  • Multi-currency shopping and payment gateway for customers worldwide
  • Enclave Rewards loyalty points, early access and wishlist

Built for drops,
loyalty and a global audience

Rastah releases its work as collections, such as Core Collection v6, The Morning Shift, Dastkari, Threads of Nostalgia and Volume 15. A rotating announcement bar tells shoppers the moment a new drop goes live. A detailed mega menu lets them browse by collection or by category, from jackets and long coats to knitwear, button-downs and accessories.

International customers see prices in their own currency, choosing from countries across the world, so checkout feels local wherever they shop from. Highlights like New In, Bestsellers, Core Restock and Everyday Essentials surface the right products quickly.

The Enclave Rewards programme turns buyers into a community. Members earn points on purchases and get exclusive early access to Rastah drops, while a wishlist lets them save pieces for later. Pages for About, Press, Returns and Contact complete the brand experience.

Where Eastern craft
meets modern streetwear

Every Rastah piece tells a story of heritage and craftsmanship. The store gives those stories the space they deserve, with strong visuals and clean product pages, and stays fast and reliable when a new drop brings a rush of shoppers.

We studied how Rastah’s global audience shops limited drops and planned a navigation that works by collection and by category.

We designed a bold, editorial storefront with drop announcements, highlight collections and detailed product pages.

We integrated the payment gateway and multi-currency shopping so customers worldwide can buy in their own currency.

We structured collections, categories and variants so the team can launch new drops and restocks smoothly.

We tested checkout, currencies, rewards and mobile layouts before going live at pk.rastah.co.

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